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Free quiz · Go-to-market

Which market should you enter first? Take the 8-question quiz

Rank India, the Gulf, the UK, the US, Australia and Southeast Asia for your business, based on what you sell and what you already have.

Answer each question

Where do most of your overseas enquiries come from today?

What do you sell?

Which certifications do you hold?

Your price position?

When can your team reliably talk to buyers?

Where do you have contacts, partners or family networks?

Year-one budget for a new market?

How long can you wait for the first deal?

Before you start

    Results are a starting point based on your answers. Your answers stay in your browser.

    Focus beats spreading thin

    Entering one market properly usually works better than marketing to five at once. The best first market is often the one where you already have some advantage: enquiries, certifications, contacts or a time zone your team can cover.

    How the ranking works

    Each answer adds points to the markets it suits. The ranking is a starting point for discussion, based only on your answers; it does not replace research into demand, competitors and regulation in each market.

    Market guides

    Questions

    Why is India one of the options?

    For some businesses the best next step is to grow further at home before going abroad. If India ranks first, that is usually the reason.

    Is the Gulf always the easiest first market?

    Often, for Indian businesses: the time zone, travel links and networks help. But certifications and buyer type can make the UK or US a better fit.

    What should I do after choosing a market?

    Check demand and competitors, adapt your website and proof for that market, and plan a focused 6–12 month entry.

    Is my data saved?

    No. Your answers stay in your browser. Nothing is sent unless you choose to email yourself the result.

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    “Strategy that survived the boardroom. Execution that survived the calendar.”

    Vikram Nair, CEO, Real Estate

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